Tips to Generate Customer Reviews
Not sure of the best way to ask your customers for reviews? Here are some tips from other Kudzu.com merchants.
- Print a request for a customer review on invoices or bill stuffers.
- Send a follow-up email after servicing a customer about their experience with your company and inviting them to post a review on Kudzu.com.
- Offer an incentive to customers if they post a review, such as 10% off next service from your company.
- Add a “rate and review me” logo to your web site with a link to your Kudzu profile.
- Need some copy to get you going? See examples below:
a. Sample customer letter
Dear (CUSTOMER NAME):
It was our sincere pleasure to provide our service for you recently. We hope that the service we provided for you met your expectations and that you would consider us again for future needs. If you are dissatisfied for any reason, please do not hesitate to contact us so that we can discuss any issues you may have. We value the trust you have placed in us and desire to build a long-term relationship with you.
We are a local business that depends on positive word-of-mouth for business and would greatly appreciate it if you would recommend our business to your friends and neighbors. An easy way to do this is by adding brief comments to our listing on Kudzu.com. Simply go to www.kudzu.com, click on Rate a Service, enter (NAME OF BUSINESS) and add your comment.
Thank you for choosing (NAME OF BUSINESS).
b. Invoice copy
We aim to please you! If you are not entirely delighted with your service from us, please call us so we can discuss any issues you may have. If you are satisfied, we invite you to add brief comments to our listing on Kudzu.com. Simply go to www.kudzu.com, click on Rate a Service, enter (NAME OF BUSINESS) and post your comments for other folks in town who may need our service. Thank you!
Satisfied with your service from us? Go to Kudzu.com and add your comments to our listing! We’d greatly appreciate it!
c. Email copy
Subject line: Thank you for letting us serve you
Body copy: Thank you for trusting us with your business. If you were satisfied with our service, we’d greatly appreciate if you could take a moment and add some brief comments to our listing at Kudzu.com. So much of our business depends on positive word-of-mouth! Thank you.
d. Email or letter with incentive for posting a review
Subject line: A special thank you for taking the time to review us
Body copy: Thank you for your recent business. If you were satisfied with your service, we invite you to add a comment to our listing on Kudzu.com. Simply go to www.kudzu.com, click on Rate a Service, enter (BUSINESS NAME) and post your comments.
As a thank you for your time, we are happy to offer you 10% off your next service with us (OR choose another deal to offer, but be sure to include an expiration date!).